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How To Keep A Historical Hotel Relevant To Modern Travelers? Interview With Hotel Manager Henrik Lind


We caught up with Hotel Royal Manager Henrik Lind to discuss his philosophy on hospitality, the hotel’s unique interior, and amenities that revolutionize the guest experience.

It’s no wonder Hotel Royal has become one of Gothenburg’s historical landmarks. It was constructed already in 1852 which builds it the city’s oldest hotel. The first cornerstone of the building was placed in 1850 and 2 years later Sundbecks Nya Hotel For Resande, which eventually changed its name to Hotel Royal, was opened.

A lot has changed since Hotel Royal first opened its doors virtually 170 decades ago: Gothenburg has grown from a backwater township to a trendy Nordic city that attracts millions of tourists from around the world every year. The population has grown from only 30 000 to a half million inhabitants.

Preserving the unique atmosphere

No matter how much the city might change, the hotel building remains the same. That’s important for Hotel Manager Henrik Lind as well: “Thanks to our long history, we find everything in long-term. We for example reinvest a fair share of the profits in maintaining the building.”

The hotel has received numerous facelifts over the years in order to meet the standards of modern travelers. It has been managed by the Oddestad family for 38 years now. They have preserved the atmosphere of the building very carefully and kept stunning interiors dating to the end of the 19 th century: there’s for example a hand painted glass ceiling, beautifully patterned stone floors and an Art Nouveau staircase with hand-forged banisters.

Travelers seem to love the building. After taking a look at Hotel Royal’s guest reviews, you promptly notice one word repeating itself: authenticity. There is no hotel like Royal, that’s for sure.

Carefully picked amenities and personal service

Lind believes in timeless service: “I use to say, what’s the difference in running a hotel in 1850, 1950 or 2050? I think there’s no change: you welcome guests, give them a key, serve breakfast and then say goodbye again. We don’t want to change existing best practises just because something is the new thing in the market.”

In a world where anything changes quickly and competition between hotels gets tougher and tougher, you would expect it to be necessary for the hotel to constantly change as well. According to Lind, it might actually be the opposite. No hotel should change just for the sake of changing.

Lind decides carefully, which amenities to deploy and which not. “It’s not that we don’t like to try new things, we just don’t do everything that everyone says is the next big thing.”

He gives traditional room keys as an example: changing them to smart keys and smart locks would take away the most important thing, interaction with the guests. “We still want to greet special guests, talk to them and induce them want to come back. Not everything has to be about efficiency.”

What’s a good amenity then? Something that revolutionizes the guest experience. Like Valpas for example. Valpas attains design bed legs that keep guests safe from bed bugs. Valpas Hotels is a network that connects the most thoughtful hotels of the world that are all safeguarded from bed bugs.

Lind is one of the lucky ones, who hasn’t encountered bed bugs in his hotel but recognise the risk: “We want to do everything we can to construct the guest experience to always be excellent. As traveling in Gothenburg increases, we know that there is a huge risk that someday we will encounter bed bugs. We can’t prevent them in any other way”, says Lind.

Enough day for operations

Hotel Royal has always been an independent and family-owned hotel. During its whole existence, the most important thing for the hotel has been to provide personal service and outstanding guest experience. The hotel faculty plays important roles in the success of these two.

Lind wants his employees to enjoy coming to work every day. It seems to be especially important for him that the staff doesn’t need to haste. He wants to create a feeling to both the guests and to his employees that there’s always hour for them.

“We find our customers. We consider our personnel. It’s all about find other human being. We respect everyone and treat everyone as equal” says Henrik, takes a pause and continues “We take time to get to know our guests.”

The post How To Keep A Historical Hotel Relevant To Modern Travelers? Interview With Hotel Manager Henrik Lind seemed first on Hotel Speak.

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